Do you want to better prepare reps to deal with pricing pressure and commoditization?
Are you prepared to address these pressures at the top of your list of 2024 priorities?
If so, we’re gonna rock your world with a new way to enable reps. Keep reading.
Changing the Conversation to Close More Deals.
Rep Negotiation and Manager Coaching Powered by AI.
Every year, companies invest millions in sales training, new messaging, and go-to-market strategy.
And every Monday, reps go back to selling the way they sold last Friday.
◆ Managers don’t have time to coach.
◆ Deals drift, stall, or get discounted.
◆ Strategy gets announced. But it doesn’t get executed.
Introducing...
Precision Guided Selling™
By Closestrong
CloseStrong sits inside your sales process and guides reps in real time:
  • Which deals to pursue
  • How to win them
  • What to sell
  • How to structure the deal
  • How to guide customer decisions
Not after the fact.
In the moment decisions are made.
Precision Guided Selling™ is the methodology behind CloseStrong.
The platform captures your company’s:
  • Sales strategy
  • Deal desk rules
  • Competitive positioning
  • Customer decision drivers
…and turns them into real-time guidance for every rep, every deal, every stage.
Most tools tell reps what good selling looks like.
closestrong ensures they actually do it.
  • Reps qualify the right deals
  • Reps align to real customer decision criteria
  • Reps sell the solutions leadership wants sold
  • Reps structure deals within business rules
Not occasionally. Consistently.
A quick message from our founder

Precision Guided Selling

Sound familiar?

->
“We launched a new solution at SKO… and reps are still selling the old one.”
“Win rates are down. Forecast accuracy is off.”
<-
->
“Coaching? Our managers are maxed out.”
This isn’t a people problem.

It’s a system problem.
<-
"Brutal forecast," John the CRO slammed his laptop, frustration echoing in the room. “Win rates are abysmal. We introduced our new solution at SKO and reps are all selling the same old thing!"
Sarah, Sales Enablement Lead, mirrored his frown. "Exactly! Value selling training? No one uses that either!"
<-
<-
Emily, Sales RVP, pinched the bridge of her nose. "Discovery? Qualification? A joke. Reps are taking orders and going after deals we shouldn’t have."
Angel, Sales VP added, "Coaching? Forget it. Our managers are swamped!"
<-


Learn how Precision Guided Selling can help.

1

Strategy

Define what “good” looks like:

  • Ideal deals
  • Target stakeholders
  • Priority solutions
  • Commercial guardrails
2

Execution

CloseStrong guides every deal in real time:

  • Qualification
  • Stakeholder alignment
  • Decision criteria
  • Solution and terms configuration
  • Multi-option offers
3

Results

  • Higher win rates
  • Better deal quality
  • Reduced discounting
  • Improved forecast accuracy
  • More consistent execution
Precision Guided Selling delivers in-context, hyper customized data for every deal at every stage of the sales cycle. Housed in advanced Intelligent Application software, an AI Coach guides sellers to lead their customers through complex buying decisions. Fueling accelerated sales cycles and increased win rates.
Current State
Precision Guided Selling
Reps find out too late they never should have pursued the opportunity.
Reps receive specific criteria for ideal opportunities and a qualification score.
Buyer and conversation mapping result in reacting to the customer conversation with the wrong buyers
Reps are presented with ideal buyer titles and their KPIs to drive proactive conversations about impact.
Heres the Bottom Line...
Organizations who excel at negotiating mid-late stage deals have higher win rates at bigger deals.
Needs Improvement
38% Win Rate
4% Deal Optimization
Excels
60% Win Rate
48% Deal Optimization

Here's the Bottom Line...

organizations who excel at negotiating mid-late stage deals have higher win rates at bigger deals.

Here's the Bottom Line...

For when you get better at those
critical red-zone operations.

Organizations who do not excel at negotiation only optimize deal size 4% of the time.

But those who truly excel? They hit that mark 48% of the time.

Organizations in need of negotiation boost have a 38% close rate.

While the ones that excel? They're sitting pretty with a 60% close rate.

A better use of your sales training budget.

01
Case Study 01 :
Training events transfer knowledge.
They do not change behavior.
CloseStrong delivers:
  • Continuous 24/7- 365 sustained guidance
  • Every rep, every deal, every sales stage
  • Deal-specific coaching
  • Real-time execution support
For the same cost as a two-day training event.
02
Case Study 03 :
Inside the deal
  • Identify deal risks automatically
  • Map stakeholder decision criteria
  • Align solutions to customer KPIs
  • Configure solution and commercial terms
  • Generate executive-ready deal options